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    How to Start and Monetize a Webcam Affiliate Site [Complete & Actionable Guide]

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    In this guide, I want to show you what you need to consider before starting a webcam affiliate site, what kind of affiliate live cam you can begin to, how to advertise such a business properly, and obviously, how to make good money with it.

    Live cam business is one of the highest-earning businesses in the adult industry. Gone are the days when watching free porn on the internet used to be the fad.

    Now, it's all about chatting with models performing sexual acts on webcams. The live cam business has brought the intimacy users had sought in their time. People are ready to spend a good amount of money to personally interact with models on cam. Loneliness is a legit issue in people's lives, and live cams have played a significant role in curbing it to some extent.

    The Affiliate Live Cam Business

    The affiliate lives cam business pays webmasters and influencers to promote a specific product or brand. The affiliate earns commissions for all new customers or sales sent to the affiliate partner business. This is usually done as either a flat commission for each signup or sale or a share of the revenue.

    Affiliate live webcam marketing is very effective for the brand, as they only pay out the affiliates when a new sale is made. This way, the company is not paying for marketing that isn't doing well. It's also practical for the affiliates, as there is a huge earning potential. We agree; there's no guaranteed income. But when done right, affiliate marketing can be more profitable than other forms of internet monetization for the affiliates.

    Many cam networks provide profitable affiliate programs for webmasters. These networks have tons of cam sites under their umbrella and thousands of models on their cam sites. As a webmaster, you must set up an affiliate cam site and host those models on your cam site.

    Below, you can watch a video with a ClickAdilla representative that explains how to make money with webcam affiliate marketing:


    Statistics of popular cam websites

    Here is a quick overview of the top cam websites on the internet and how much traffic they get. Considering these numbers, bringing your affiliate webcam site is advisable for some good passive income.

    Website Traffic Top GEOs Top Traffic Source(s) Ref %
    Chaturbate 612M US(18%), UK(5.6%), Germany(5.6%) Direct (44%), Ref. (34%), Search (21%) $50
    Stripchat 276M US(11%), India(6%), Italy(5%) Direct(41%), Ref(40%), Search(18%) $25-$75
    LiveJasmin 143M US(26%), India(7%), Germany(6%) Ref(90%), Direct(7%), Search(2%) 36% - 1Y
    Bongacams 86M US(14%), India(6%), Ukraine(5.6%) Ref(49%), Direct(32%), Search(18%) 5%
    Camsoda 26M US(31%), Spain(11%), Columbia(5%) Direct(60%), Search(19%), Ref(19%) $70
    Cams.com 12M US(69%), Germany(5%), Sweden(4%) Direct(84%), Ref(12%), Search(3%) 20%-35%
    Flirt4Free 10M US(29%), Guatemala(26%), India(3%) Direct(40%), Ref(35%), Search(25%) $100
    Streamate 6M US(29%), Guatemala(26%), India(3%) Direct(40%), Ref(35%), Search(25%) 10%
    SkyPrivate 3M US(58%), Italy(9%), Germany(4%) Direct(70%), Search(20%), Social (5%) 5% - 1Y
    Imlive 2.5M US(40%), India(14%), S.Africa(10%) Search(45%), Direct(41%), Ref(3%) $150

    Revenue Structure of Webcam Affiliate Websites

    The revenue structure for affiliate live webcam sites is straightforward. As you host live cam models from various cam sites, your revenues come from redirecting traffic on your website to the parent cam site.

    There are mainly three ways using which affiliate webcam sites generate revenue:

    • Commission for redirecting paying users to parent cam site
    • Affiliate banner ads
    • Webcam model referral

    Commission for redirecting paying users

    You can make money through affiliate partnerships where you send the users to the parent cam site, and when they make any purchase there, you get a commission for it. Users can buy tokens, the currency in most cam sites, or purchase subscriptions available on the cam sites. T

    okens are the currency that's used on most cam sites. Users buy these tokens using real money and then spend these tokens on cam sites for tips, 1-on-1 shows, chats, etc. Anytime a user has been redirected from your affiliate webcam site goes to the parent cam site and spends tokens on various activities. You get a commission out of it.

    Affiliate banner ads

    Many cam site affiliate programs provide webmasters with promotional material like banners, links, and feeds to publish on their affiliate cam site. Some affiliate networks may provide different types of ads for promotion, whereas others might give only banner ads to be published.

    You can place these banners on your affiliate webcam site and earn recurring revenue. You can choose multiple types of ads on your website like pop-up ads, banner ads, display ads, etc. Affiliate banner ads are a great way to earn passive income from your affiliate cam site.

    Webcam model referral

    Some networks offer model referral programs in addition to using referral programs. This can be a great new revenue source if you get good model traffic on your affiliate cam site.

    The model referral programs work just like the user referral programs. Affiliates are given promotional content and tracking links. Sometimes the same referral links count for both user and model referrals.

    Choosing a niche for your webcam affiliate website

    A niche is a portion of a broader market defined by its unique preferences, identity, and needs. Before deciding on your niche, it's essential to understand the difference between three very similar ideas: category, niche, and micro-niche. No hard and fast rule exists for identifying a niche within a broader market. Anything that defines the market based on a unique trait can be termed a niche or micro-niche.

    Choosing a niche market means focusing your strategies, products, and services to serve a specific segment of the market rather than the entire market.


    A category is the broader segment of the porn market containing content focused on specific segments yet comprehensive enough to cover N numbers of sub-classifications within it. For example, Amateur Porn is a category.


    Niche is a sub-segment inside a porn category that represents more refined content classifications within that category. For example, Amateur cam girls is a category, and Milf amateur cam girls, Black amateur cam girls, are niche inside the Amateur cam girls category.


    Micro-niche or Nano-niche is a further classification inside a Niche that singles out more focused segments inside the niche. For example, if you focus on the Amateur cam girls Category, you can have Niches like Milf amateur cam girls and Black amateur cam girls. However, if you dig deeper into these niches, you can find Micro-Niches such as Big tits milf amateur cam girls, Big tits black amateur cam girls, etc.

    Why do you need a Micro-niche or Nano-niche?

    Currently, the cam industry is enormous, with millions of cam sites. Most of them are giant players. It's not wise to go eye to eye with the big players unless you have a big budget for marketing. That's where you can focus on a Niche, Micro-niche, or Nano-niche to thrive in the market without competing directly with the big players. You can create your unique identity, secure brand recognition within your niche, and make better money.

    Niche and Micro-Niches for your Affiliate Live Webcam Business

    Live Camming is a large market. It may consist of categories like – Straight, Gay, Lesbian, Amateur, and Transgender cams. However, the adult industry is too big to create a niche by merely focusing on these N broader categories.

    You need to dig even deeper. You choose Amateur cam girls, but it's still not a niche. Amateur cam girls is a category with enough demands, but it is still challenging with many competitors.

    To stand out, you need to dig deeper and continue until you find a niche with enough demands yet lesser competition. For example, 'Female Domination' can be a niche under the 'Amateur cam girls' category. When you dig further, you can find the Micro-Niches like- Goddess Worship and Foot Fetish.

    Selecting a Micro-Niche is vital at this stage also because your roadmap for the next step, which is 'content-sourcing,' depends on your niche.

    We will learn more about content sourcing as per your niche in the next chapter.

    Sourcing content for your affiliate live webcam site

    Content for an affiliate webcam website means live cam videos that people would love to watch on your website. It's as straightforward as that. Choosing a niche is a non-negotiable part of your plan.

    It will decide the type of content you will source and how you will adapt to source them. If there is not enough content around your selected niche on the internet, your niche is not in demand, and there is not enough audience for that niche. Hence, investing in a niche without enough audience would be wrong.

    You must figure out a niche with great demand, content, and audience. Let's assume your niche revolves around inter-racial categories, but if you don't want to source cam models from tube networks or membership websites, you can source cam girls from cam networks.

    Sourcing the models from cam networks works like sourcing videos from tube networks. Depending on your chosen network, you can use both CSV and API importing methods.

    You can signup on the adult cam affiliate programs, such as AWEmpire, CamSoda, BongaCash, StripCash, etc. Most big cam sites run profitable affiliate programs through which affiliates can make good commission money. Suppose any user goes through your affiliate website to any website and makes a purchase say of tokens or subscription. In that case, the affiliate member website can profit from the commission. 

    The domain name, Hosting server & Script.

    Till now, you have learned the basics of the affiliate live cam business, chosen a micro-niche for your website, and figured out content sources for your website. Now it's time to get our hands dirty with tech stuff.

    Adult domain name

    If you have not done it already, the first step would be choosing a domain name suitable for your affiliate cam website. You must develop a unique, user-friendly, and industry-friendly domain name that resonates with your brand identity. You can do this by narrowing down your inclinations, from your chosen niche to primary keywords.

    Here are several tips for choosing the perfect domain name for your affiliate cam website:

    • It's important to be easy to remember
    • It shouldn't be too long and should be easy to type
    • Also, it's important to be easy to pronounce
    • Must signify that it's an affiliate cam website
    • It should include your primary keyword & niche
    • It is highly preferable to be available as a ".com" extension
    • Social media handles must be available in the original name

    Adult web hosting

    Hosting adult websites have different requirements than mainstream websites. Adult websites and adult web hosting providers must follow specific laws. Even if thousands of web hosting brands exist, not all offer services to adult websites.

    Laws related to adult content vary from place to place and country to country. The same hosting service provider may follow different restrictions and rules in other regions. Not every web-hosting provider allows adult websites. They do this to simplify their business, as managing adult websites and content takes more work.

    Requisites for your dedicated adult web-hosting provider:

    • Make sure the hosting provider allows adult content on their servers
    • Confirm with their live support agent or call them directly
    • Research about the host's reputation with adult websites
    • Make sure they don't suspend websites for stupid reasons
    • Make sure they have minimum server downtime

    Adult cam websites are usually huge, and they get massive website traffic. So, don't settle for some cheap hosting plan to save a few bucks. Always pick good servers with ample strength to manage a sudden surge in traffic. In addition, it's a big NO to shared servers.

    Affiliate live cam script.

    WordPress themes dominate the readymade script market. You can purchase an affiliate live webcam template and get a readymade webcam-like interface. It's not bad, considering the price point at which they come. However, a WordPress theme cannot offer you the kind of flexibility, monetization channel, traffic handling, user handling, and everything explained in this guide. Ensure that the affiliate live cam script you consider provides the following essential features.

    Must have functionalities of your Affiliate Live Cam Script:

    • Handling traffic: The Script must be robust enough to handle massive traffic and flexible enough to scale across multiple servers if required.
    • Integrated Model API: It should provide you with content, to begin with. xShows provides you with 20000+ online models to kickstart your business.
    • Monetization methods: The Script should allow you to get affiliate commissions for users watching parent websites' live cam streams and making purchases on the parent website.
    • Rebrandable: Your Script should give you complete freedom to rebrand your Affiliate webcam site with your business name, logo, color, skin, design, and brand identity.
    • Platform Customizability: It should allow you to add, modify, or delete any feature and give you source-code access to the script so that any skilled developer can customize it. Choose a competent tech stack, which you can customize to add new features in the future.

    WP Live Cam

    WPLiveCam offers the most powerful and simple tool to make a live cam site with WordPress. You have only one theme to install. It's easy and fast to use. We are at your disposal to improve it permanently, guaranteeing you the most mature and professional product in the live show industry.

    With WP Live Cam, you can add as many cam sites as you want, including Chaturbate, Bongacams, StripChat, and all LiveJasmin cam sites. They support 13 live cam websites. On top of that, they have a no-questions-asked refund policy for 14 days after the subscription. If you are unsatisfied with the WPLiveCam product, you may tell them, and they will refund your purchase immediately.


    If you need a dedicated turnkey script – a readymade affiliate webcam site script like xShows. The same script is readymade and fully customizable to offer you the control you need on your website to run a massive adult affiliate webcam business.

    Setting up the affiliate live webcam site

    This chapter gives you the steps you need to take to set up your website once you have chosen your script based on the information in the previous chapter. You must complete these steps in any script to go live with your fully-ready affiliate webcam site.

    Install the Script

    Based on the script you chose, you would get a user manual, which you can refer to install the script on your adult web server. For example, you get a user manual if you use the xShows script. Therefore, you don't need to worry about this step, as the script providers will handle it.

    Link with the domain

    This step also comes under the installation process, so the script providers will handle it. You can link your domain name during the script installation process itself.

    Check and edit the design.

    Once you install the script and your stock website is ready, it's time to give it your unique brand identity. You can personalize your website according to your brand by using a graphical user interface, where you can-

    • Add your brand logo
    • Update web page content
    • Add different static pages
    • Update business information

    In short, you need to update everything you want to show to your users on the front-end.

    Import live cam models.

    Once you are done with the basic website setup and personalization, you need models on your website to attract traffic. Scripts like xShows come with four major webcam affiliate networks that provide you with tens of thousands of cam models available for your affiliate webcam site.

    • Default repository with the script - xShows is integrated with affiliate webcam program networks like Bongacams, Chaturbate, and Stripcash, providing you with a repository of thousands of models online and ready to perform. You can import all available models based on the niche category you choose.
    • Customizable affiliate networks - You can ask the developers team if you want to integrate the API for any specific cam site which isn't a part of the networks already integrated with your script.

    How to bring traffic to your affiliate live cam website

    Now that your website is ready to live on the internet with enough content, it's time to start driving traffic to it to make money.


    Once you have figured out your niche and acquired relevant cam models on your site using different sourcing methods, you must ensure that your website is optimized correctly. For that, you need to complete three basic tasks:

    • Keyword Research
    • On-page SEO
    • Off-site SEO

    Keyword Research

    You need to find out a list of keywords revolving around your niche. Let's assume that you chose the Micro Niche as "Big Tits Ebony Amateur cam girls". Now, you need to categorize three major types of keywords revolving around Big Tits Ebony Amateur cam girls.

    • Primary Keywords - Your primary keyword will go as your domain name. If you cannot find a domain name with your primary keyword, you can prefix or suffix specific relevant keywords to your micro-niche.
    • Secondary keywords - You need at least ten secondary keywords that revolve around your primary keyword. Moreover, the secondary keywords will go as "Categories" on your tube site.
    • Long-tail Keywords - You must figure out at least 10-15 long-tail keywords for each secondary keyword. Let's say you have figured out 15 secondary keywords; then you would have 150 long-tail keywords. These third-level or long-tail keywords can be your video titles, inside Meta descriptions, and other on-page texts.

    On-site SEO

    We discussed keyword research in the previous section, where we saw how to use secondary and long-tail keyword words in your categories, descriptions, and web pages.

    Follow those guidelines for proper optimization. Once you complete these optimizations, you must focus on your on-page SEO. However, as of now, we are not using on-page SEO to rank on the search engines or pull organic traffic. There is no way a newly built micro-niche affiliate cam site will start pulling organic traffic from Google overnight. Instead, we are doing on-page SEO so that your website becomes accessible to the search providers and there are no search errors.

    Off-Site SEO

    When you have a perfect (or almost perfect) on-site SEO-optimized website, it's time to start doing off-site SEO. The main activity is to build quality, related backlinks to your new affiliate live cam website. Ensure you have a good quality mix of earned and build backlinks not to trigger any Google update penalty. Here is a good list of backlink-building services that can help you. We've written many on-site and offsite SEO articles and covered everything you need in detail. Here are several of them that will help you do proper SEO: 

    On-Site SEO

    Off-Site SEO

    Social media

    Building traffic for affiliate webcam sites through social channels differs from mainstream sites. The social traffic strategies for mainstream websites would not work for affiliate webcam sites or any adult website. You cannot run paid Ads or promote adult sites on mainstream Social channels. The social media channels for an adult website are very few, but they are highly fertile if you know the way around them. For example, look if your selected niche has:

    • Specific micro-groups or a Subreddit
    • Specific hashtags on Twitter or Instagram
    • Some Adult forums where people talk about it

    These channels can help in bringing social traffic to adult websites.

    Online forums

    Adult webmasters can post videos and pictures to popular porn forums such as pornbb.org. You should open several bunches of threads to get large volumes of traffic.

    You can drive adult web traffic from your forum signature. First, register an account and add your website URL to your forum signature and profile. Now, slowly and steadily, make a few posts.

    People like your posts will check out the links in your forum signature. You should know that some forums do not allow site URLs in the signature. Understand the rules and adhere to them.

    Also, post articles that could interest potential clients. Anything informative that builds the conversation around your specialties will help develop your company's brand authority. We've written a detailed guide on how to get targeted traffic from online forums.

    Here’s a list of the most popular adult forums: Xnxx, JdForum, Jodic-Forum, ForumOphilia, Freeones.

    Buying adult traffic

    Advertising on significant adult-related websites seems the most common way many webmasters increase visitor numbers; the key to buying adult traffic is getting repeat visitors. Buying traffic for your website is fast and straightforward. For many adult webmasters, it's the best way to get those repeat visitors and much-needed ad revenue.

    Here’s a list of services that sell adult traffic: TrafficJunkyTraffic Masters, Buy Web Traffic Experts, Web Traffic Geeks, Fiverr, SEO Clerks

    Paid Ad campaigns

    The central part is building your adult traffic through paid Ad campaigns. You need to learn how to optimize your Ad campaigns effectively to make more money by investing as less as possible, especially in the beginning when your budget is tight.

    You have to work on increasing the value of your earnings as you grow your traffic. Also, it would help if you learned how to monetize your paid traffic in the best way possible so that you start making a dollar or more via the same paid Ads that have been causing you Cents until now. That's how you polish your skills in paid advertising and increase your profit margin as you grow.

    Adult Ads Networks

    You can use many adult Ad networks to drive traffic. For example, Traffic Junky and Juicy Ads. These Ad networks allow you to run paid ad campaigns and pull traffic to your website. When you sign up on an Ad network and load money as per your budget, say $100, they will assign you an account manager. You can talk with your account manager and ask about the portfolio of the websites that perform well in your target region.

    Monetizing your traffic

    There are two significant channels from where you can make money from your affiliate webcam site via different sources:

    Traffic Redirecting

    Many affiliate webcam programs give the affiliates a commission for redirecting traffic to their website. You can embed many models from different cam sites and earn some commission money for redirecting users to the parent website.

    If any user purchases on the parent website, like a subscription or tokens, then the parent website gives a share of the revenue to the affiliate webcam site. As you know, cam sites work on tokens, so there is a good chance of users buying tokens to watch models live on webcam, and you stand to get a good share of the revenue from it.

    Affiliate banner ads

    Another great way to monetize your traffic is to set up affiliate partnerships with other websites like cam sites, sex toys websites, tube sites, health products, adult membership sites, etc., and sell them banner space on your website. These long-term affiliate partnerships help you make good money by selling banner spaces.

    You can either get a commission for every click(pay per click), or you can have long-term partnerships by selling the banner space for six months or 1-year time period.

    Affiliate networks like CrakRevenue can help you find the right website to sell your affiliate banner space. You can sign up for such affiliate programs and make good money. You can redirect your traffic through ads to adult eCommerce sites, too. If a user follows your links and purchases anything, you will get affiliate commissions from your affiliate partner store. There are tons of adult eCommerce websites with affiliate programs. You can sign up and promote their products to make more passive money.

    Look for sponsorship

    Please don't mistake it for Advertisement. Sponsorship works in collaboration with the relevant brands. You can approach to get sponsorship from an adult brand and promote their products on your site. For example, you can ask the cam models to perform using the toys your sex-toy sponsor gave.

    Webcam model referral

    If your cam site gets famous and receives a lot of traffic from aspiring models and performers, then you can use this by referring these models to parent cam sites. All popular cam sites run model referral programs for affiliates that provide good money as commission. Popular cam sites provide promotional material with an affiliate link. The affiliate gets a commission if any performer gets onboarded to the parent cam sites. The rates and terms of commissions vary for different cam networks. 

    How To Get Paid from Affiliate Live Cam Sites

    There are various ways affiliates can get paid. Some affiliate networks offer a wide range of payout options. Others only offer a select few.

    Here are the most commonly used cashout methods:

    • Wire Transfer – Most programs support wire transfers. Wire transfers might only be available for non-US affiliates due to the costs of wire transfers within the United States.
    • ACH (Direct Deposit) – Direct deposit directly into a bank account. Direct deposit might only be available in select countries, and the accepted countries might vary based on the program.
    • Check – The good old-fashioned check in the mail. Checks are usually paid via postal service. Sometimes they’re delivered by a logistics company instead. There might be additional cashout charges if delivered via something other than the postal service.
    • Paxum – Paxum is an adult-friendly e-wallet. Much like PayPal. There might be country restrictions on Paxum accounts.
    • FirstChoicePay – FirstChoicePay is another adult-friendly e-wallet, much like Paxum. There might be country restrictions on FirstChoicePay accounts.
    • Cryptocurrencies - Recently, more and more affiliate programs started offering affiliates the possibility to withdraw their earnings to cryptocurrencies like Bitcoin, ETH, and USDT. Some affiliates enjoy the anonymity of cryptocurrencies and select this payment method.

    Further reading: Best 9 Payment Solutions for Affiliate Marketers [Reviews & Guide]

    Webcam Affiliate Website FAQs


    We hope this guide delivered all the necessary information you were looking for. Starting an affiliate webcam site is not rocket science. You have to know the correct ways around your idea. With the right idea, accurate solutions, and proper guidance, anybody can own and run a successful affiliate webcam site business.

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