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Are crypto sport sponsors a good move?


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Sponsorship in sports and entertainment is not a new concept, and it's been proven it brings massive exposure to the sponsoring company, so it's sort of a win-win. It's not a surprise that cryptocurrency exchanges and companies are branching into this form of exposure gaining, just like how FTX gained popularity from the NBA through aggressive marketing 

Bitget recently is another company that had been involved in sponsorship recently, most notably with the Spanish Laliga. However, they've also recently sponsored a driver in motorgp recently. I feel this is smart cause it increases the variety of events that could arise from these partnerships. But this Bitget motogp partnership will   definitely bring trackside activations, exclusive Bitget VIP experiences, and cross-platform digital initiatives, including behind-the-scenes access for Bitget KOLs and media at Mugello, all wrapped in a Bitget-branded experience. All in all, a good experience for motogp and Bitget fans

 

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