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"Bad"-Trip Advisor

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An important thing to remember with TripAdvisor reviews is that anyone can leave a review on tripadvisor. This is more of a disadvantage than a plus, because even a person who has never been your guest can give a negative review, but do not forget that you can always distinguish a bespoke review from a real one. And it's not about intuition - just a person who has never stayed in your hotel or dined in your restaurant, will not be able to describe in detail and accurately the details that he liked so much. Users have long since learned from their own and others' experiences, so general positive evaluations are suspect. There is an option to offer guests a gift for positive feedback. But in the case of Tripadvisor it is officially forbidden by the site rules to collect reviews for gifts.
 

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There are so many different services to help you promote your business on Trip Advisor. They will post comments, add ratings, etc. But not all of them have good algorithms and many of them are easily detected by Trip Advisor's antifraud system, which may result in Trip Advisor penalizing you or banning your account. The only service I can recommend is Cloutsy which has a good algorithm and reasonable prices. You can visit the Cloutsy website for the latest promotion.
 

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