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Why do people invest in ICOs?


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ICO Development has one of the most popular ways of fundraising for companies. While they can be highly profitable for both investors and companies, there is a huge amount of risk involved due to their unregulated nature. Despite this, the vast majority of ICOs are scams, but many individual investors still participate. This paper investigates why humans invest in ICOs, using behavior finance biases. 

Advantages of ICO:

It is a great way to invest your cryptocurrencies
It is possible to get rich returns
High token economic liquidity 
You can invest directly through optimistic

After inspecting the white papers, ICO expert opinions and individual investors' testimonies, the research found that the overconfidence bias and herd behavior, and fear of lacking out bias influences people’s decision to invest. Using the results, this study makes recommendations to help regulators to limit the influence of behavior finance bias. 

The major advantage ICOs offer to investors is their liquidity. ICOs offer investors an opportunity to create substantial gains quickly. Almost everyone and anyone can invest in an ICO.

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People invest in ICOs because they believe in the potential of blockchain technology. Blockchain is a secure and safe technology that prevents transactions from getting tempered. It has the ability to revolutionise many industries, including finance, healthcare and supply chain management.
ICOs offer investors a way to get involved in new and innovative projects early on without having to risk any capital upfront. They also provide opportunities for investment in high-growth companies with potential for significant returns.
Before investing in an ICO, be sure to do your research first. Make sure you understand the project’s goals and how it plans on achieving them.

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There are a few reasons people might invest in ICOs. Some people think that they could be a great way to get early access to new products or services from a startup, while others believe that ICOs could provide a new source of revenue for companies.

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