A smart way to increase your income

boby1988 · March 25, 2022

What is Louise and Fred?

Louise and Fred NFT is a project built around the success of it’s real-world namesake.

Established in 2015 in Munich, Germany, Louise and Fred has become one of the most high-profile salons in the country.

Now, supported by their great success, they are hoping to make their move into the metaverse.

Their ambitious plans seek to solidify Louise and Fred as one of the first and only salons in the metaverse, servicing a virtual community and offering real-world utility as a counterpart.

Known as the "fashion playground," the Metaverse is gradually becoming a popular destination for beauty and fashion companies seeking to reach out to the younger generation of consumers. And this expansion has created opportunities for cosmetologists to take advantage of trends.

Cosmetology and fashion generally play a very interesting role in the Metaverse. One of the main benefits that stylists can offer consumers is the personalized avatars they use when visiting virtual worlds.

Imagine a 3D avatar that not only looks like you, but can be customized to your liking. This includes everything from clothes to hairstyles to more personal features such as tattoos and ornaments.

The role of the beauty and fashion industry in avatar customization

The merger between the beauty business and the metaverse may extend to how people present themselves in space. Since becoming increasingly conscious of the rave for avatar customization, leading hairdresser, Louise & Fred, has become determined to bring virtual hairstyling to the metaverse.

“Hair is an important part of how we present ourselves to the world, and our style can also be used as a significant tool for self-expression.” – said founder, Frederik.

He continued to say that he couldn’t have been more excited about getting involved with the emerging technology, especially after witnessing the possibilities of avatar customization, which allows customers to communicate their individuality.

“This is an enormous opportunity for virtual experiments that are otherwise not possible in the physical world.” – continues Frederik. “Virtual hairstyling is one way that allows us to take bold new steps into uncharted territory,

giving consumers more customized choices with regards to their look and ultimately how they want to present themselves.”

To achieve this, the brand has teamed up with a number of partners in metaverse to open virtual hair saloons in different virtual worlds.

This will allow them to give customers a one-of-a-kind experience that they would otherwise not normally have in the real world.

Imagine relaxing in a Louise & Fred virtual saloon in the metaverse, and your favorite movie star is sitting right next to you.

“People would be able to come into a virtual store and try on different hairstyles before committing to making a purchase.” – said Frederik.

“This is quite exciting because it opens up a wide variety of opportunities for new methods of consumer engagement while building trust and loyalty with them at the same time,” he added.

This collaboration is expected to commercialize the avatar experience through virtual experiments using various NFTs.

The first move will be to make between 5,000 – 10,000 exclusive NFT member cards available for white/public purchase, allowing holders to access their virtual saloons in the metaverse.

Louise & Fred has been working with the largest brands in the beauty industry for many years and is one of the top hair salons in Germany.

As their first dedicated salon, they now go to the Metaverse.

I think this is a smart and innovative solution for the best investors.

For more info visit https://louiseandfred.io/

Discord-https://discord.com/invite/puyxxgAgM6

Twitter-https://twitter.com/lo_fre_meta

Instagram-https://www.instagram.com/louiseandfred/